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Skift Short-Term Rental Summit

Skift Short-Term Rental Summit 2023

EVENTS: Abode's founder Jessica Gillingham spoke at the Skift Short-Term Rental Summit in NYC this June. The topic was 'Why Reputation and Storytelling Matter for the Industry'

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Hospitality technology rebranding

Hospitality technology: Rebranding? How to align with your PR strategy

INSIGHTS: How to make good use of your rebranding by aligning it with your hospitality tech PR strategy.

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The importance of storytelling in public relations

Hospitality technology: The importance of storytelling in public relations

INSIGHTS: How storytelling can elevate your hospitality technology for greater brand awareness and leadership in the sector.

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Abode_Worldwide_Hospitality_Technology_content_marketing

5 tips for engaging B2B hospitality tech content creation

INSIGHT: Every company no matter the industry, be it hospitality tech, property management, or property tech, has a story to tell. But how this story is told can be the difference between making or breaking your brand.

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What's in a name

Abode Worldwide: What’s in a name?

INSIGHT: Our agency has just rebranded. It's a process we've been working on for the last six months. From our initial workshops with a branding consultant - to a refocus on our mission, vision, and core values - to a new website. 

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The Abode Team

Our rebranding to Abode Worldwide

NEWS: Our team is incredibly proud to reveal our new branding and name, which reflect our expanding global reach and growing client base across the lodging and hospitality technology sectors. 

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The_importance_of_a_strong_PR_strategy_for_hospitality_proptech_brands

The importance of a strong PR strategy for hospitality proptech brands

INSIGHT: A robust, forward-thinking B2B PR strategy goes way beyond sending out a few standard press releases. Instead, if you want to grow the reputation of your lodging tech business – you will need a laser-sharp PR strategy.

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B2B PR for hospitality tech

The power of B2B public relations: building reputations for growth in hospitality tech

INSIGHT: How to raise the reputation of your property technology business using specialist B2B public relations.

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female translator working on a document

Why B2B content has never been so valuable

INSIGHT: You’re missing out if you’re not already utilizing the power of a tailored content marketing strategy for your proptech business. Here’s why…

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The Power of Effective PR for Hospitality Tech Startups featured image

The power of effective PR for hospitality tech startups

INSIGHT: Back in 2017 when I first founded Abode Worldwide, an agency focused on partnering with global property and hospitality technology solutions, the first question I asked the tech start-ups I was connecting with was – what did they believe they needed in order to succeed in business?

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hospitality technology public relations

Five signs your hospitality tech start-up needs specialist public relations

INSIGHT: So, how do you know when it’s the right time to engage a specialist B2B PR agency? To get you started, here are 5 common signs that your hospitality or short-term rental tech business needs to add PR to your marketing arsenal.

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The_new_buzzwords_in_the_short_term_rental_industry

Flex living? Digital nomadism? The new buzzwords in the short-term rental industry

INSIGHT: Here we unpick the top buzzwords that the industry needs to take note of now and why they matter to every short-term rental business.

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Abode Worldwide