Meet the team

Stewart is a strategic communications specialist and NCTJ-qualified journalist, with a strong track record working with clients across the property and real estate sector.

He has developed and delivered successful, high-impact communications campaigns for a range of developers, asset managers and regional governments.

Stewart has a keen interest in the alternative residential sector and has worked with leading firms across multifamily, single-family rental, student accommodation and later living.

Amy Deverson is a seasoned communications specialist with over six years of experience creating successful, high-impact campaigns across diverse industries. Over the past two years, Amy has honed her expertise in the hospitality technology sector, working closely with clients to amplify their media presence and establish them as thought leaders in the industry.

Holding a degree in Journalism & English, Amy excels in transforming brand narratives into meaningful media content. Her strategic approach to PR and content creation has consistently driven visibility and growth for her clients, making her a pivotal asset in the evolving landscape of hospitality technology.

Victoria brings a wealth of PR experience having started her working life in PR agencies, followed by successfully running her own consultancy business for the past 10 years. With a passion for writing engaging stories and a determined work-ethic, Victoria gets a real buzz from creating meaningful media content that makes a difference.

Astrid is a well-rounded communications specialist with six years of experience leading a corporate affairs team at one of Asia’s largest on-demand tech companies. She guided its growth from the startup phase through a historic merger and subsequent IPO.

Additionally, she has over three years of agency experience in public affairs, advising Fortune 500 companies on mitigating regulatory and operational risks across APAC.

Astrid is passionate about social impact and sustainability, having worked for global development agencies and the UK charity sector. Originally from tropical Indonesia, she enjoys traveling and scuba diving, exploring Edinburgh with her family and soaking up as much sun as possible.

Madeleine draws on more than five years of experience working with customers, owners, and press in the short-term rental sector to help the industry grow and shine. With a degree in Modern and Medieval Languages from the University of Cambridge, Madeleine is a strong and creative communicator and a reliable teammate, particularly motivated by environmental activism.

Based in Barcelona for more than six years, Madeleine speaks five languages and is passionate about personal connections and storytelling.

Cara swapped a career in law for PR six years ago and quickly found her niche bringing stories to life across the tech, travel, hospitality, and food and drink sectors. With experience spanning both B2B and B2C, she’s worked with everything from tech start-ups to global hotel brands.

She has a keen interest in travel trends, data-led storytelling, and finding creative ways to cut through the noise. An entrepreneurial spirit with a genuine passion for business, Cara thrives on learning, building strong client relationships, and helping brands grow.

When she’s not working, you’ll usually find her in a yoga class, on a long walk with a podcast, or planning her next trip — anything that balances wellness with a bit of adventure

Aaron started working with Abode in 2021, bringing a wealth of knowledge and organizational skills to the team. Over the past 3 years, Aaron has built up a database of media contacts, podcasts, conferences and awards, all whilst sourcing media opportunities for our clients.

Aaron graduated in 2020 from the University of the West of England with a 2:1 in Journalism. He leans on his journalistic background and passion for communications to support our team with media relations and client services.

Outside of work, Aaron loves sports and going to the beaches in his home county of Cornwall.

Kristian is an experienced content producer with expertise in event planning, photography, broadcasting, video production, podcasting, and media editing. Known for his strong eye for detail and creative approach, he delivers engaging, high-quality content and seamless event execution across multiple media platforms.

With over 15 years experience in office management and executive support, Annie is known for her calm, down-to-earth approach bringing a wealth of knowledge and a supportive hand to the Abode team. She is passionate about empowering businesses to thrive.

With over 25 years of agency experience, Sue brings a wealth of expertise in brand positioning and creative guidance to our projects, as well as supporting us in upholding the highest standards for our own brand. She has a proven track record of working with founder-led, innovative tech brands, making her an invaluable resource for our team.

Carrie Sewell is Abode Worldwide’s fractional Finance Director and part of our leadership team. With many years leading the finance functions of agencies at different levels of growth, Carrie brings her expertise to the agency.

With over 20 years of agency experience under his belt, Pete’s led projects for household names like BBC, ITV and Vodafone and his background and experience in corporate C-suite environments means he’s accustomed to big thinking and bold strategies.

With over 20 years of experience in the media industry, Leah has proven herself to be a valuable asset in the French and Spanish markets for our clients. Originally from France and now based in Madrid, she has a strong network of hospitality technology and proptech press.

With a passion for helping brands gain visibility, Leah enjoys approaching the exchanges between brands and the media in an innovative way while maintaining an ultra-personalized service to our customers.

With in-depth knowledge of both French and Spanish markets, she has played a key role in expanding our clients’ visibility in these two markets.

Stefan is an accomplished PR and content creation specialist with over 25 years of international experience and a specific focus on the DACH market. He honed his skills as a PR consultant, account director, and team lead at a renowned high-tech PR agency in Germany, successfully managing clients from around the globe. As an Abode Worldwide associate, he brings his expertise in media relations (both traditional and online), storytelling, strategic consulting and PR concept development to our clients.

Known for his extensive network, Stefan maintains strong relationships with media representatives, opinion leaders, and industry experts. His ability to effectively communicate complex topics stems from his talent for ‘translating’ and localizing content to suit the unique expectations and cultural nuances of different audiences within DACH.