News & Insights

The power of effective PR for hospitality tech startups
INSIGHT: Back in 2017 when I first founded Abode Worldwide, an agency focused on partnering with global property and hospitality technology solutions, the first question I asked the tech start-ups I was connecting with was – what did they believe they needed in order to succeed in business?

Five signs your hospitality tech start-up needs specialist public relations
INSIGHT: So, how do you know when it’s the right time to engage a specialist B2B PR agency? To get you started, here are 5 common signs that your hospitality or short-term rental tech business needs to add PR to your marketing arsenal.

Why creating an exceptional guest experience matters
INSIGHT: Our industry has historically suffered from a poor reputation for providing inconsistent standards of customer experience – especially when guests are in-situ. This has been highlighted when compared to the ‘competition’ – hotels. However, the good news is that this issue is improving rapidly.