In this episode of Pillow Talk Sessions, hosts Jessica Gillingham and Kristian Lupinski sit down with Bart Sasim, CEO and founder of Spatial Experience, to explore the transformation of Purpose-Built Student Accommodation (PBSA). From its early days as improvised housing to today’s fully furnished, service-driven offerings, PBSA has evolved to meet the changing expectations of modern students.
Bart shares his vision for the future of student housing, emphasizing flexibility, affordability, and community. As students increasingly view home as a dynamic “hub” rather than a fixed location, PBSA providers must move beyond one-size-fits-all models. He introduces the concept of subscription-based living, where students can customize services based on their needs at different life stages, and highlights the growing importance of diversified offerings that balance affordability with high-quality amenities.
The conversation also delves into the next phase of PBSA—what Bart calls PBSA 3.0. This future-forward approach integrates adaptable physical spaces, hospitality-inspired service elements, and hybrid living environments that cater to evolving study and work patterns. Modular design, smart furnishings, and a focus on community-driven experiences will be key to staying ahead in the sector.
Technology plays a crucial role in shaping the PBSA of the future, but Bart emphasizes that the human touch remains essential. By leveraging data-driven personalization, operators can enhance the student experience while maintaining a strong sense of community. As the sector continues to innovate, partnerships with external businesses and sustainable design practices will help create long-term value.
This discussion also previews key industry events like the Co-Living Conference and the launch of Co-Living Insights, both signaling a shift toward more integrated living solutions.
