In a rapidly changing housing market, flexible renting is on the rise, driven by affordability challenges and shifting lifestyle preferences. In a recent episode of the Pillow Talk Sessions podcast, Suzanne Luscombe, Strategic Growth Director at resicentral, delves into the emerging trends in the Build-to-Rent (BTR) sector and the growing demand for flexible living solutions.
Suzanne highlights how traditional homeownership is becoming less attainable for many, leading to a preference for rental options that offer greater flexibility. The BTR sector, which has seen significant growth in the past decade, is stepping up to meet this demand. However, Suzanne points out that the expectations of renters have shifted, with many seeking luxury amenities and a sense of community in their living spaces.
A major challenge facing the sector is the market confusion surrounding new rental models like co-living. Suzanne explains that while co-living is gaining popularity, many consumers still don’t fully understand its benefits or how it differs from traditional rental living. She stresses the importance of education to help renters navigate these evolving options and make informed decisions.