Jessica was delighted to be invited on to The Modern Hotelier Podcast, where she discussed the importance of investing in your brand’s story and the links to awareness and education. Storytelling helps audiences to make sense of a brand’s messaging, and is crucial to the success of your brand.
Click below to watch Jessica’s episode:
Jessica is the Founder and CEO of Abode Worldwide, a specialist public relations and content creation agency partnering with clients operating in the international short term rental, hotel, multifamily, coliving, senior living, and student accommodation spaces.
PILLOW TALK: A regular newsletter where Abode Worldwide’s founder and CEO, Jessica Gillingham shares musings, learnings and insight about the pioneering lodging technology brands and operators transforming the way we work, rest and play.
