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Earned vs paid media and the power of brand value

Tread carefully: Earned vs paid media and the power of brand value

INSIGHTS: It can be hard and confusing to see the difference between earned and paid media. By displaying the power of brand value, we can help.

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Changing perceptions of the short term rental industry: The stories we need to tell

Changing perceptions of the short term rental industry: The stories we need to tell

INSIGHTS: The short term rental sector is constantly evolving and growing, meaning views will shift. Here's the changes you need to be aware of.

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Avantio

The Avantio Partnership 2023: Crafting lovemarks in branding

INSIGHTS: Our CEO and founder Jessica Gillingham spoke on a panel session at the recent Avantio Partnership Conference 2023, exploring the art of crafting lovemarks in the vacation rental industry, with lovemarks representing the pinnacle of brand loyalty.

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2023 ShortTermRentalz Summit, London

2023 ShortTermRentalz Summit, London – Key takeaways

INSIGHTS: We recently attended the inaugural ShortTermRentalz Summit, here are our thoughts and key takeaways from the day.

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Pillow Talk 8 Distribution addiction, the long stay, the inevitability of failure and much more

Distribution addiction, the long stay, the inevitability of failure and much more

PILLOW TALK: A regular newsletter where Abode Worldwide's founder and CEO, Jessica Gillingham shares musings, learnings and insight about the pioneering lodging technology brands and operators transforming the way we work, rest and play.

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Multifamily tech report

Abode Worldwide: Multifamily Technology Index Report 2024

RESOURCES: An insight into multifamily technology, from sales and marketing, and property management, to security and resident experience.

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The Modern Hotelier with Jess

The Modern Hotelier Podcast: The Importance of good PR & storytelling with Jessica Gillingham

NEWS: Abode's founder, Jessica Gillingham, featured on The Modern Hotelier Podcast to discuss how good PR is the secret to gaining traction quickly.

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Innovative Hotelier Podcast

The Innovative Hotelier Podcast: PR strategies for hoteliers with Jessica Gillingham

NEWS: Abode's founder, Jessica Gillingham, was invited on to The Innovative Hotelier Podcast to discuss PR strategies for hoteliers.

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accommodation show

The Accommodation Show: Jessica Gillingham talks leveraging PR with Bart Sobies

NEWS: Abode's founder, Jessica Gillingham, was the latest guest to be invited on to Bart Sobies' Accommodation Show Podcast.

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Pillow Talk 7 image

A sextet of conferences, perception problems, change management, robotics and DATA

PILLOW TALK: A regular newsletter where Abode Worldwide's founder and CEO, Jessica Gillingham shares musings, learnings and insight about the pioneering lodging technology brands and operators transforming the way we work, rest and play.

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Why your public relations and reputation strategy are vital for funding

Why your public relations and reputation strategy are vital for funding

INSIGHTS: Every funding journey needs a solid public relations strategy to help boost its reputation to increase the likelihood of investment. Here's a breakdown of the different stages of funding.

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Skift Short-Term Rental Summit

Skift Short-Term Rental Summit 2023

EVENTS: Abode's founder Jessica Gillingham spoke at the Skift Short-Term Rental Summit in NYC this June. The topic was 'Why Reputation and Storytelling Matter for the Industry'

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Abode Worldwide