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5 tips for becoming a thought leader in Build to Rent / multifamily tech

INSIGHT: B2B businesses and their leadership teams have understood the value of a thought leadership strategy for some time now.

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Flex living? Digital nomadism? The new buzzwords in the short-term rental industry

INSIGHT: Here we unpick the top buzzwords that the industry needs to take note of now and why they matter to every short-term rental business.

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The acceleration of contactless tech adoption in vacation rentals

INSIGHT: A robust, forward-thinking B2B PR strategy goes way beyond sending out a few standard press releases. Instead, if you want to grow the reputation of your lodging tech business – you will need a laser-sharp PR strategy.

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Why 2021 will be “The Year of Operations”

INSIGHT: As 2020 draws to a close, we’ve all experienced a great deal of challenge, uncertainty and, at times, absolute turmoil. The impact of the global pandemic has been felt universally and has impacted each and every one of us to a greater or lesser degree – both personally and professionally. 

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Easing traveller anxiety and rebuilding trust in the short-term rental industry

INSIGHT: Although none of us can predict the future and what that might look like, what we can be assured of is that the demand for travel will return once the global lockdown eases.

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Face your fear: public speaking in the short-term rental industry

INSIGHT: With conference season in full flow, it feels timely to look at how to maximise public speaking opportunities when they arise. How do you perform up on stage or in front of a mic? 

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Using data to drive the story of your short-term rental business

INSIGHT: Whilst writing the article for this issue of Arrival on Women’s Leadership, I had access to some great information about leadership, the workplace, and the current landscape for women in the wider travel industry. This information came from a variety of sources and all of it was data driven.

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Future proofing the vacation rental industry

INSIGHT: We can look at minimizing risk not only at a property level but also from the perspective of ‘future-proofing’ both on an individual business level, and an industry level.

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Disruption or stagnation? Only time will tell

INSIGHT: I’ve worked in the larger travel industry for over 20 years, and during that time I’ve witnessed a great deal of ‘disruption’, as well as much stagnation.

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Why creating an exceptional guest experience matters

INSIGHT: Our industry has historically suffered from a poor reputation for providing inconsistent standards of customer experience – especially when guests are in-situ. This has been highlighted when compared to the ‘competition’ – hotels. However, the good news is that this issue is improving rapidly.

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VRM Intel: Developing a successful PR strategy

INSIGHT: I was very happy to contribute an article on developing a successful PR strategy for the latest issue of VRM Intel – Summer 2017.

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