How do we build awareness of our business, educate our market and increase sales conversations and conversions?
Welcome to Abode Worldwide’s Shine Program: expert hospitality technology and proptech content creation to help boost brand awareness and sales – the Abode way.
“Abode has been instrumental in the development of BOOM’s communication plan. Throughout our collaboration, the team was receptive to our needs and eager to support our projects with constructive and valuable input, leading to the delivery of impeccable content each and every single time.”
Shine, Abode Worldwide’s expert-led specialist content program is for lodging tech businesses that want to boost their brand awareness, engagement and sales by investing in valuable content for their audience.
We’ll put you in the spotlight, helping you build a reputation as a go-to thought leader in your field, attracting inbound inquiries, and improving sales results.
Content marketing is a strategic approach to attract, motivate, and retain your audience. Instead of pitching your products or services, you are providing truly relevant and useful content to your prospects and customers to help them solve their issues.
If the content you’re sharing is valuable enough, it’s a sure-fire route to greater awareness, stronger relationships, inbound enquiries, sales, and customer loyalty.
By creating expert content within your sector – content such as whitepapers, research reports, ebooks, or a valued industry newsletter – you can build your reputation as a leader in your field. This makes sales conversations instantly easier and more productive.
We use our industry insight and first-rate writing skills to create valuable, SEO charged, B2B content with depth and impact to stand out in your market and position you as a leader in the sector.
We specialize in writing:
This specialist content creation service is for pioneering businesses in the lodging tech sector, serving either the short term rental, hotel, coliving, multifamily, senior living, or student accommodation spaces. You’ll have gained some traction in the marketplace, perhaps with seed funding as a minimum, and a growing team. If you’re a CMO or a CEO serious about creating expert content to gain further visibility, trust, and sales, we’d love to help you.
Contact us if:
Sign up for a monthly package of expert-led blogs / whitepapers / company newsletters / case studies, and more. This includes forward-looking content strategy planning, involving SEO research and expert industry insight. You’ll have continuous contact with the Abode Worldwide team through regular calls and reporting.
We work on one-off content projects for our clients. These projects range from a bundle of expert blogs to support a launch or a specific industry whitepaper, eBook, or research report.
All content services include SEO research as standard. We tailor the content to your specific business goals.
Looking to elevate your brand through expert public relations? Take a look at what our Rise program can do for you.
BOOM: Abode Worldwide partnered with BOOM to create SEO-charged, sector-specific blogs for its website on a monthly basis. Initially, we delivered content focused on the real estate and short-term rental sectors, drawing on our deep insight in these markets.
GUESTY: Today Guesty is recognized as a leading property management solution for professional short-term and vacation property managers. Regularly featured in the press, with the C-suite team contributing industry insight, speaking at high-level industry events and contributing valuable insight about the industry.
REYVOOS: We secured on-brand exposure and coverage in target industry press, reaching a combined readership of more than a quarter-million. During the campaign, Revyoos won the VrTech 2020 awards. The company had a 460% increase in LinkedIn followers, and 1000% increase in engagement.
“Abode is a wonderful communications partner in the short-term rental and VR ecosystem. Jessica brings the knowledge, connections and expertise of this industry with her and has been great to collaborate with – and rely on – when aiming to build brand awareness of Guesty in this space.”
